Interacting with your audience is key to building a loyal community. Respond to comments regularly and take their feedback into consideration. It’s also helpful to stay in constant communication with your audience using the community tab and social media platforms. Incorporating your audience’s opinions and suggestions into your videos is one way to further engage them. Here are some steps to engaging with your audience and building a community on YouTube:
a. Use Community Posts: Create clear ways for your community posts to engage. For new videos, you can create relevant polls before you share them. For example, you can poll your audience on a topic they’re interested in. You can also share behind-the-scenes photos or sneak peeks to build excitement for upcoming videos or to promote new videos.
b. Keep Your Content Relevant: Your community posts should be relevant to your channel’s other content. Irrelevant posts can lead to engagement from users who aren’t your target audience, which makes them less likely to engage with your channel’s other content.
c. Use Your Existing Content: You can turn your viewers into engaged subscribers by using your existing YouTube content. You can add links to your other videos in the descriptions of your more popular videos. You can also encourage your viewers to subscribe to them by making videos as a YouTube series. By organizing your channel, you can help new visitors find your content faster.
d. Engage with Your Community in Other Ways: Your community is not limited to the Community tab. Your viewers, subscribers, users who engage with your content, and even other YouTube creators in your niche are all people who can help your channel grow. Liking and responding to comments on your videos is a good way to show your viewers that you care about what they think of your content. Hosting Q&A sessions on live streams gives your viewers another way to interact with you as a creator.
By following all these steps, you can successfully run an education-focused YouTube channel and reach a wide audience.